United Vibes of Travel is a boutique Hotel Sales Representation and Destination Management Company founded by three hospitality professionals with international luxury hotel and sales experience, based in Budapest, Hungary. At Conventa Ljubljana 2026, United Vibes of Travel showcases Bulgaria through Kazanlak Medical & SPA Hotel and Grand Hotel Millennium Sofia, highlighting wellness, culture, and urban sophistication. A curated multi-country itinerary from Hungary through Romania to Bulgaria illustrates their approach to creating authentic, emotionally engaging, and memorable travel experiences.

Q: Can you tell us a bit about the story behind United Vibes of Travel?

Our company was founded by three long-time friends and hospitality professionals — Alexandra Schmidt, Katalin Moór, and Zsuzsanna Sarmon. We first met while working at the Kempinski Hotel Corvinus Budapest, where a strong professional connection and personal friendship naturally developed. Even as our careers took us in different international directions, our shared values and passion for high-quality, authentic hospitality remained constant.

Q: What inspired you to establish United Vibes of Travel?

After more than a decade of experience in luxury hotels, international sales, and destination management, we recognised an opportunity to create a boutique DMC with a truly personalised approach. Our vision was to combine profound local insight with international standards, crafting tailor-made leisure, corporate, and MICE experiences that go far beyond conventional offerings.

Q: What defines your approach to MICE and destination management?

Our aim is for clients to look at our portfolio, be wowed by the hidden-gem destinations, and hear about them for the first time. We believe that successful events are not just well organised — they are emotionally engaging, authentic, and memorable. Our role is to connect the right venue with the right story and the right audience.

Q: Which destinations and properties are you showcasing at Conventa Ljubljana 2026?

This year, we are excited to attend with a focus on Bulgarian destinations. We are proudly representing Kazanlak Medical & SPA Hotel and Grand Hotel Millennium Sofia, two properties that reflect the depth, character, and variety of experiences the region offers — particularly for corporate travel, incentive programs, and tailor-made groups.

Q: Let’s talk about the properties you’re representing in Ljubljana.

Kazanlak Medical & SPA Hotel, set in the heart of Bulgaria’s famed Rose Valley, blends medical wellness with traditional spa expertise and refined hospitality. It’s an outstanding choice for corporate retreats, incentive groups, and anyone seeking meaningful rejuvenation, offering preventive health programs, thermal treatments, and holistic wellbeing experiences that go beyond the ordinary.

Grand Hotel Millennium Sofia brings a different but equally compelling dimension. Located in Bulgaria’s vibrant capital, it offers premium comfort, versatile meeting facilities, and excellent connectivity for international business travellers. Its sophisticated blend of city convenience and high-level hospitality makes it perfect for executive stays, board-level meetings, and urban incentive programs.

Q: You mentioned a sample itinerary — what can buyers expect from it?

To showcase how these properties can be part of a truly immersive East-European travel experience, we developed a sample multi-country itinerary that journeys from Western Hungary through Romania into Bulgaria. The itinerary weaves cultural discovery, historic immersion, and seamless logistics — travelling by plane for efficiency — and includes stops in places that capture the region’s richness, culminating in stays in Kazanlak and Millennium Sofia. This concept highlights how a deeper, more layered East-European experience can be crafted for incentive groups, executive travel, or bespoke MICE programs.

Learn more about United Vibes of Travel here.