Conventa Crossover

Conventa Crossover is where the future of events takes center stage. This dynamic, no-filter forum brings together event planners, marketers, and creative minds to explore bold ideas, fresh formats, and meaningful experiences.
The legendary festival of events for creative minds celebrated its 10th anniversary this year. Held at Ljubljana Castle, the event focused on two main topics: The Perfect Pitch and the Mediterranean Cradle. Attendees learned how to craft and deliver winning event proposals and discover timeless wisdom from the cradle of civilisation.
2
days
130+
creative minds
10
expert speakers
0%
boring event
Event partners

No More Boring Events since 2016
Crossover 2025 was on a mission: to end boring events once and for all. By attending the event, atendees joined the Crossover family, contributing to shaping the future of the meetings industry. The conference kept them up to date on trends and showcased best practice cases. The No More Boring Meetings approach remained at the heart of Conventa Crossover's DNA.

The Perfect Pitch
This educational track focused on teaching how to craft and deliver winning event proposals. Attendees explored the neuroscience of persuasion, storytelling, decision-making, and stage presence, illustrated with real examples of best and worst practices. A timeless topic, tackled from new angles.

The Mediterranean Cradle
The second pathway highlighted the Mediterranean—a crossroads for meetings, both literally and figuratively. Alongside Nejc Pohar, film director and author, attendees explored whether the Mediterranean truly is the centre of the world.

Guarantee of quality
We all want the time and money invested in meetings to be spent wisely and usefully. Conventa Crossover follows a simple principle: with high-quality speakers, an interactive programme, and carefully selected inspiring venues, we strive to create a deeply engaging and meaningful experience for every participant.
Programme

Live pitching in Ljubljana
08:30 – 09:30 | Registration & morning coffee |
09:30 – 09:45 | Conventa Best Event Award 2025 debrief |
09:45 – 10:45 | FINALISTS IN THE B2B EVENTS CATEGORY |
10:45 – 11:00 | Brain Break 1 by Bo KRÜGER |
11:00 – 12:00 | FINALISTS IN THE B2C CATEGORY |
12:00 – 12:15 | Brain Break 1 by Bo KRÜGER |
12:15 – 13:15 | FINALISTS IN THE CROSSOVER CATEGORY |
13:15 – 14:15 | Networking lunch |
14:15 – 15:15 | FINALISTS IN THE B2E EVENTS CATEGORY |
15:50 – 15:30 | Brain Break 3 by Bo KRÜGER |
15:30 – 16:30 | FINALISTS IN THE CROSSOVER EVENTS CATEGORY |
16:30 – 17:00 | Networking break |
17:00 – 17:30 | Roundtable with Jury Members Moderated by Jury Members |
17:30 – 19:00 | Closed jury meeting and selection of winners |
20:00 | Dine around Ljubljana |

Insights from storytellers and industry experts
08:00 – 08:45 | Registration & morning coffee |
08:45 – 09:00 | Introduction |
09:00 – 09:15 | PITCH YOUR LIFE IN ONE MINUTE A high-energy icebreaker session |
09:15 – 10:00 | CENTRE STAGE: Co-creation FIRE TALK 1: 27 Names Barometer Presentation by Ivo F. FRANSCHITZ |
CENTRE STAGE: Engagement FIRE TALK 2: In the Age of AI, Authentic Intelligence will win. by Gerd de BRUYCKER | |
10:00 – 10:05 | Time to create the groups |
10:05 – 10:30 | THE PITCH ARENA PART 1: CLASH OF CREATIVITY - Agencies vs Clients |
10:30 – 10:50 | THE PITCH ARENA PART 2: STRATEGIC MATCH - Destinations vs Associations |
10:50 – 11:10 | THE PITCH ARENA PART 3: The Pitch Battlefield |
11:10 – 11:30 | Short break |
11:30 – 12:15 | CASTLE EXPERIENCE |
12:15 – 14:00 | Creative lunch with artists |
14:00 – 14.25 | CENTRE STAGE: Emotions FIRE TALK 3: Why Experiences Matter, Goc O’CALLAGHAN |
14:25 – 14:50 | CENTRE STAGE: The knowledge of neuroscience FIRE TALK 4: A neuroscience of Persuasion by Carmen SIMON |
14:50– 15:30 | F*!#UPS AT EVENTS - ANYTHING THAT CAN GO WRONG WILL GO WRONG Interviews with four amazing Conventa Best Event Award Finalists 2025 and Event Disaster Bingo |
15:30 – 16:00 | Short break |
16:00 – 16:30 | CENTRE STAGE: The mediterranean cradle FIRE TALK 5: Losing our World – is There Anything We Can Still Learn from the Ancients? by Dr. Gregor POBEŽIN |
16:30 – 17:00 | CENTRE STAGE: The mediterranean cradle FIRE TALK 6: TBA |
17:00 – 17:30 | “Socrates Says” End on a high. Question everything. Move like a Greek philosopher |

Grand finale and award ceremony
20:00 – 21:00 | CONVENTA BEST EVENT AWARD CERAMONY |
21:00 – 23:00 | CONVENTA BEST EVENT AWARD PARTY |

Workshop day
09:00 – 12:00 | WORKSHOP 2: Become Master of Moderation Attendees joined Juraj Holub for a hands-on moderation workshop that transformed how they led panels and events. They learned to steer conversations, energise audiences, and handle surprises like pros—authentic, poised, and fully prepared. |
WORKSHOP 3: Meetovation Participants discovered Meetovation—a dynamic Danish approach to meeting design. Led by Bo Krüger, the workshop equipped them with tools to boost participation, creativity, and impact. They learned how to transform meetings into engaging, purposeful experiences that truly connected and inspired. |