TBYB BG
At TBYB-BG in Serbia’s buzzing capital, we want to create a unique event where meetings don’t just happen serendipitously - they become moments that everyone remembers. Belgrade is an energetic, welcoming city that brings people together. It offers modern venues, excellent hotels, and a lively atmosphere that makes every event feel inspiring. With its mix of history, culture, and vibrant nightlife, Belgrade is the perfect setting for meaningful conversations, new connections, and memorable experiences. In cooperation with strategic partners, the DMC agency Vekol DMC and one of Belgrade’s most unique and creative hubs, Ložionica, the TBYB-BG invites local exhibitors and international hosted buyers to join us in Belgrade!
3
days
50
buyers
30
suppliers
100%
satisfaction
Event partners
A city in transformation: EXPO 2027 as a global game-changer
Belgrade is undergoing a massive €12+ billion investment wave ahead of EXPO 2027, bringing new world-class infrastructure, smart-city technologies, cutting-edge venues and upgraded hospitality. This positions Belgrade as one of “New Europe’s” most innovative and future-ready MICE destinations.
Singular identity: a fusion of East, West, heritage and innovation
Belgrade offers a personality unlike any other European capital - bold, resilient, creative and culturally rich - blending centuries of history with a rapidly emerging AI-driven future. Event organisers can tap into a destination where authentic heritage meets next-generation event tech.
Exceptional attendee experiences: culture, rivers and cuisine
From speedboat experiences on the Danube to deep-dive cultural immersions at the Nikola Tesla Museum and the Bohemian Quarter, and one-off event venues, Belgrade offers unforgettable, high-impact attendee journeys. Its vibrant social scene and fusion cuisine add a unique flavour that elevates every event.
Leadership in sustainable and industry-driving practices
Our partners, DMC Vekol and Ložionica, champion sustainability through measurable ESG tracking and responsible event operations. The destination also actively supports local suppliers, raises industry standards, and drives long-term sector growth, ensuring reliable quality for international organisers.
Exhibitor packages
Local exhibitors
For Hotels, conference centers, special venues, DMC’s and other MICE providers from Belgrade & Serbia. You will meet international meeting planners and event organisers from companies, association and event agencies. We offer 3-days programme with pre-scheduled meetings, additional networking opportunities from Get-together to Experience day and the Networking dinner.
1.990€
Package Local
Features
Prices
Regional exhibitors
It is an exclusive add-on for the TBYB BG! In cooperation with the local partners we will host a group of meeting planners and event organisers from Serbian companies, interested in organising their events in the countries of SEE. Its of hotels, conference centers, special venues, DMC’s and other MICE providers from SEE. You will meet Serbian corporate meeting planners. We offer one-day programme with pre-scheduled meetings, coffee breaks, lunch and education session.
1.500€
Package Regional
Features
Prices
Apply
as a hosted buyer
Register to explore new opportunities and connect in Belgrade
Attend
as an exhibitor
Expand your business opportunities and meet new partners
Programme highlights
Arrival and get-together dinner
A relaxed evening designed to connect international hosted buyers and local exhibitors in an informal networking atmosphere.
| 19:00 - 23:00 | Get-together dinner We are pleased to welcome you to the Get-Together Dinner at the 360° Rooftop Restaurant at the Metropol Palace Hotel. |
Experience day
A curated programme for international hosted buyers and local exhibitors, offering immersive destination experiences and meaningful networking.
Please note: The organiser reserves the right to make changes to the programme.
| 9:20 - 10:40 | Saint Sava Temple A premium experience featuring Sightseeing of the ground floor and private a cappella choir concert. |
| 10:40 - 11:00 | Walk to the Nikola Tesla Museum |
| 11:00 - 11:45 | Nikola Tesla Museum private visit A private visit to the Nikola Tesla Museum, offering exclusive access and insights into the life and groundbreaking work of one of the world’s greatest innovators. |
| 11:45 - 13:00 | Transfer to the city of Sremski Karlovci |
| 13:00 - 14:00 | Wine tasting at the baroque city of Sremski karlovci |
| 14:00 - 14:30 | Transfer to Traditional Serbian Farmhouse |
| 14:30 - 16:30 | Organic lunch at Traditional Serbian Farmhouse |
| 16:30 - 18:00 | Return to Belgrade |
| 18:00 - 20:00 | Free time at the hotel |
| 20:00 - 20:30 | Group gathering and transfer to the Concrete Hall |
| 20:30 - 23:30 | Dinner at Toro Latin & Gastro bar |
| 23:30 | Return transfer to hotel |
1:1 meetings and educational afternoon
Pre-scheduled one-to-one meetings combined with an inspiring educational programme, bringing together international hosted buyers, local and regional exhibitors, and Serbian hosted buyers.
| 8:30 – 9:00 | Welcome coffee |
| 9:00 – 10:30 | Conventa Trend Bar Educational pannel |
| 10:30 – 12:30 | Pre-scheduled meetings international buyers x local suppliers regional hosted buyers x regional suppliers, 8 slots x 15 minutes |
| 12:30 – 14:00 | Networking lunch |
| 14:00 – 15:30 | Pre-scheduled meetings international buyers x local suppliers regional hosted buyers x regional suppliers, 6 slots x 15 minutes |
| 15:30 – 16:00 | Coffee break & networking |
| 16:00 – 17:30 | Pre-scheduled meetings international buyers x local suppliers regional hosted buyers x regional suppliers, 6 slots x 15 minutes |
Optional tour for international hosted buyers
An optional experience exclusively for international hosted buyers.
| Expo 2027 playground |
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Learn more →Apply
as a hosted buyer
Register to explore new opportunities and connect in Belgrade
Attend
as an exhibitor
Expand your business opportunities and meet new partners